Fraud/Security


Nordstrom wants to protect its customers, so they provide detailed information about how they secure their information, and keep customers' account information private and secure. If a customer does, however, have concerns about personal or account information errors they can contact Nordstrom through the Nordstrom customer service phone number or a specific fraud email. 

Nordstrom does not share customer information (such as e-mail address) outside of the Nordstrom family of companies which include Nordstrom, Nordstrom Rack, Nordstrom Direct and Nordstrom FSB, HauteLook  Inc., and Treasure & Bond. And, even within this family of companies the account and personal information has restricted access to individuals who may need it when providing customer service. Third party companies will never have access to  a customer's personal information. Personal information that is collected is only used for the business to provide customers with the best possible products, services, and experience. Now, they even offer a privacy policy for Nordstrom's mobile applications as these may also collect personal information such as a customer's zip code to find a local product.  

The Nordstrom website does use "cookie" and "web beacon" technology to distinguish customers from other visitors, track their IP address and usage of the site. This is done to identify the name of the website that sent the customer to the Nordstrom.com website. Nordstrom "cookies" may contain information like an e-mail address and unique user ID to track a customer's usage of the website. However, this is only obtained when a customer registers for an account at Nordstrom.com. Nordstrom uses "cookies" to monitor and maintain account information, however, a customer can disable cookies at any time in their web browser's options. If this is turned off, Nordstorm.com will be unable to recognize a registered user.

Nordstrom uses ethical practices, as they are only taking customers information to benefit and better provide for each individual customers needs. Nordstrom explains to its customers that its "your information, your choice". They definitely do not take advantage of behavioral analytics in using too much personal information about customers. Customers have the options to opt out of e-mail advertisements, special promotions, periodic catalogs, etc, and they are able to update privacy settings at any time. When creating an account at Nordstrom.com, they only ask very basic information. Nordstrom accounts provide customers with access to purchase history, wish list accounts, requesting catalogs or subscribing to e-mail updates, using mobile site, allowing sales associates to assist customers with online shopping needs, and creating an overall ease of shopping. However, customers are never required to create an account, and can always purchase items as a guest. 








1 comment:

  1. To avoid such kind of issues , there must be some strong Security Solutions taht can prevent everything from the unauthorized persons and secure your business.

    ReplyDelete